OwnedBorrowedPaidOrganic

Four Marketing Engines.
One Goal: Revenue.

C4 Social runs all four traffic engines together at the same time to build long-term,
measurable growth for your eCommerce brand.

Trusted by

For the last twelve years, we have worked with brands that make the world a better place. Here are just a few of them.

Logos of brands C4 Social has worked with: Mastering Diabetes, Evolution Health, Walt Disney, Cancer Connection Docs, Advanced PainCare & BioHealth Institute, PlantStrong, Netflix, Bentley, Healthier Home, Life of Dad, Whole Foods Market, Ford, and Amla Green

What we do

Four types of traffic (owned, borrowed, paid and organic), acquired and leveraged through proven systems.

Owned

Your site, your list, your customers. The channels no algorithm can switch off, built to turn first orders into repeat revenue.

Borrowed

Audiences that already trust someone else. Creators, UGC and partners that put your product in front of them.

Paid

Meta, Google and Amazon. $150M managed and $600M in tracked revenue, run by people who own the number.

Organic

SEO, social and content that compound instead of switching off when spend does, built to rank and to be cited by AI answers.

Industries we serve

Direct-to-Consumer eCommerce

Illustration of social media, search, email, text message and online store traffic flowing into an eCommerce sales funnel that turns shoppers into orders, shipments and revenue growth

Health & Wellness

Case studies

Click on any of the brands below to learn more about how we helped them grow.

Woman smiling while holding a spray bottle of household cleaner and a round-headed mop

Healthier Home Products

Branding, Creative Direction, Launch, Social Media, Paid Media, SEO, Video, Photo, Influencers, Strategy

Two people smiling outdoors as they hold out sandwiches toward the camera, with fresh vegetables on a cutting board

Happy Campers

Paid Ads, Branding, Social Media Marketing, SEO, Video and Photo Direction, Influencers

Woman with curly hair smiling as she eats from a pint of Serendipity ice cream

Serendipity

Photography Direction, Launch Strategy, 3D Video Mapping and Design, Graphic Design

Smiling girl flexing her arm beside an exercise ball in front of a blue wall that reads CORE

Brain Balance of Texas

Branding, Creative Direction, Photography, PPC, Social Video, Automation Bots

Hand holding a bag of Rocky Mtn GORP trail mix on a mountaintop as a hiker stretches in the background

Rocky Mountain Foods

Photography, Video Production, Social Media, Strategy, Web Design

Woman touching foreheads with a golden retriever while holding a bag of Nala's dog treats

Honest Pets

UGC, Brand Video, Storytelling, Paid Ads, Creative Direction, Art Direction, Social Amplification, Influencers

Woman sipping a green smoothie through a striped straw from a glass jar

Amla Green

UGC, Brand Video, Storytelling, Paid Ads, Creative Direction, Art Direction, Social Amplification, Influencers

Marketing With Morals

Short, practical episodes from Cory Warren on growing a direct-to-consumer brand, plus conversations with the operators and leaders changing how digital marketing gets done.

From the blog

Oct 19, 2026

Cleaning Email List Before Black Friday: A Tiered Klaviyo Playbook That Protects Revenue

Black Friday is about five weeks away, so this is the last good window for cleaning your email list. Here's the tiered Klaviyo system we use (90-day, 3-year and re-engage) with sunset…

Oct 18, 2026

Influencer Gifting for the Holidays: A Q4 Seeding Calendar That Lands Before Black Friday

A practical Q4 influencer gifting plan for DTC brands. It covers who to seed, the dates to ship so creator posts land before Black Friday, and how to connect gifted posts to…

Oct 17, 2026

Press Kit Examples for DTC Brands: The Gift Guide Kit Editors Actually Use

These press kit examples are built for holiday gift guides. They cover the assets, pricing block, sample terms, pitch template and lead times that commerce editors and freelancers work to, with a…

Let's look at your brand.

We'll audit what you're running and show you what we'd change, before you sign anything.Engines start at $5,000/month, built for $2M+ brands and VC-backed DTC brands in growth mode.