Privacy Policy

1. Introduction

C4 Social, LLC (“C4 Social,” “we,” “us,” or “our”) is committed to protecting the privacy of our website visitors, clients, and users of our services. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website, use our services, attend our webinars, register for our training programs, or interact with our marketing materials.

By accessing or using our website and services, you agree to the terms of this Privacy Policy. If you do not agree with the practices described herein, please discontinue use of our website and services.

2. Information We Collect

2.1 Information You Provide Directly

We collect personal information that you voluntarily provide when you interact with us, including:

  • Contact Information: Your name, email address, phone number, and business name provided through contact forms, consultation requests, or account registration.

  • Account Credentials: Login information when you register for webinars, courses, client portals, or other secure areas of our services.

  • Payment Information: Billing details processed through our secure third-party payment processors. C4 Social does not directly store credit card numbers or full payment account details on our servers.

  • Business Information: Details you share during consultations, discovery calls, onboarding, or through CRM interactions related to your business, goals, and marketing needs.

  • Communications: Messages, feedback, and other content you send to us via email, contact forms, live chat, or other communication channels.

  • Webinar and Course Data: Registration details, attendance records, questions submitted during webinars, course progress, and completion data.

  • SMS/Text Consent Data: Your phone number and express written consent when you opt in to receive SMS or text messages from C4 Social (see Section 4 for full details).

2.2 Information Collected Automatically

When you visit our website or interact with our digital properties, we may automatically collect:

  • Device and Browser Information: IP address, browser type and version, operating system, device type, screen resolution, and unique device identifiers.

  • Usage Data: Pages visited, time spent on pages, click patterns, scroll depth, referring and exit URLs, and navigation paths through our website.

  • Location Data: Approximate geographic location derived from your IP address.

  • Cookies and Tracking Technologies: Data collected through cookies, web beacons, pixels, and similar technologies (see Section 5 for complete details).

  • Advertising Data: Information collected through the Meta Pixel, Google Analytics, Google Ads tags, and other advertising and analytics tools for campaign measurement and optimization.

2.3 Information from Third Parties

We may receive information about you from third-party sources, including:

  • Advertising platforms (such as Meta and Google) that provide data about how you interacted with our advertisements

  • CRM and marketing automation platforms that aggregate lead and engagement data

  • Webinar platforms that provide registration and attendance data

  • Publicly available business directories and social media profiles

This information may be combined with other data we collect to improve our services, personalize your experience, and optimize our marketing communications.

3. How We Use Your Information

We use the information we collect for the following purposes:

3.1 Service Delivery

  • To provide, maintain, and improve our marketing services, webinar funnels, lead generation systems, and CRM implementations

  • To deliver webinars, training courses, and educational content you have registered for

  • To process transactions, manage client accounts, and fulfill contractual obligations

  • To provide customer support and respond to your inquiries

3.2 Communications

  • To send transactional messages including confirmations, receipts, account updates, and support responses

  • To deliver promotional communications, including email marketing campaigns, where you have provided consent or where permitted by law

  • To send SMS/text messages if you have expressly opted in (see Section 4)

  • To deliver webinar reminders, course notifications, and event-related communications

3.3 Marketing and Analytics

  • To personalize your experience and deliver targeted content and advertising

  • To analyze website usage, measure advertising effectiveness, and optimize marketing campaigns

  • To conduct A/B testing and improve our website, funnels, and conversion processes

  • To create aggregated, de-identified analytics data for internal reporting

3.4 Legal and Business Operations

  • To comply with legal obligations, resolve disputes, and enforce our agreements

  • To protect the rights, property, and safety of C4 Social, our clients, and the public

  • To detect, prevent, and address fraud, security issues, or technical problems

4. SMS/Text Messaging Opt-In and Communications

4.1 Consent and Opt-In

C4 Social may offer you the opportunity to receive SMS/text messages related to our services, including appointment reminders, webinar notifications, promotional offers, and account updates. By providing your phone number and expressly opting in through one of our web forms, registration pages, or other consent mechanisms, you consent to receive SMS/text messages from C4 Social at the phone number you provided.

Your consent to receive SMS/text messages is not a condition of purchasing any goods or services from C4 Social. You may opt in or out at any time without affecting your ability to use our services or make purchases.

4.2 Message Frequency and Charges

Message frequency may vary depending on the nature of the communications. Recurring messages may be sent for ongoing campaigns, reminders, or notifications. Message and data rates may apply depending on your mobile carrier and plan. C4 Social is not responsible for any charges imposed by your carrier.

4.3 No Sharing of SMS Opt-In Data

C4 Social will never sell, rent, lease, or share your SMS opt-in consent data or phone numbers collected through SMS opt-in with any third parties for their own marketing purposes. This is a firm commitment and applies without exception.

Your phone number and SMS consent information may only be shared with service providers who are directly involved in delivering SMS messages on our behalf (such as our SMS gateway or CRM platform), and these providers are contractually prohibited from using your information for any purpose other than delivering messages at our direction.

4.4 How to Opt Out of SMS

You may opt out of receiving SMS/text messages at any time by:

  • Replying STOP (or STOP, UNSUBSCRIBE, CANCEL, END, or QUIT) to any SMS message you receive from us

  • Contacting us directly using the information provided in Section 11

Upon receiving your opt-out request, we will confirm your removal and cease sending SMS messages within a reasonable timeframe. Please note that you may receive one final confirmation message after opting out.

4.5 Help and Support

If you are experiencing issues with our SMS messages, you may reply HELP to any message for assistance, or contact us directly using the information in Section 11.

5. Cookies and Tracking Technologies

5.1 What Are Cookies?

Cookies are small text files placed on your device by websites you visit. They are widely used to make websites work efficiently, provide analytics information, and enable personalized experiences. We use cookies and similar technologies (such as web beacons, pixels, and local storage) across our website and marketing funnels.

5.2 Types of Cookies We Use

  • Essential Cookies: Required for core website functionality including session management, security, load balancing, and maintaining your preferences. These cookies cannot be disabled without affecting how our website functions.

  • Analytics Cookies: Used to understand how visitors interact with our website, including which pages are visited most frequently, how users navigate between pages, and whether users encounter errors. We use Google Analytics and similar tools to collect this data in an aggregated and anonymized format.

  • Advertising and Retargeting Cookies: Used to deliver relevant advertisements, track campaign performance, and enable retargeting. These include the Meta Pixel (Facebook/Instagram), Google Ads remarketing tags, and similar technologies that allow us to show you relevant ads on other platforms after you visit our website.

  • Functional Cookies: Used to remember your preferences and settings (such as language, region, or form data you have previously entered) to provide a more personalized experience.

5.3 Specific Tracking Technologies

Our website and marketing funnels may use the following specific tracking technologies:

  • Meta Pixel (Facebook Pixel): Tracks conversions from Facebook and Instagram ads, builds targeted audiences for future ads, and enables retargeting to people who have taken specific actions on our website.

  • Google Analytics: Collects anonymized data about website traffic, user behavior, demographics, and interests to help us understand and improve our website performance.

  • Google Ads Tags: Tracks conversions from Google Ads campaigns and enables remarketing to users who have previously visited our website.

  • GoHighLevel Tracking: Our CRM platform may place tracking cookies to attribute leads, track funnel interactions, and measure campaign performance within our client management systems.

  • WebinarJam/EverWebinar Tracking: Our webinar platforms may use cookies to track registration, attendance, and engagement with webinar content.

5.4 Managing Your Cookie Preferences

You can manage your cookie preferences through several methods:

  • Browser Settings: Most web browsers allow you to control cookies through their settings. You can typically set your browser to block or delete cookies, or to notify you when a cookie is being placed.

  • Platform Opt-Outs: You can opt out of targeted advertising through the Digital Advertising Alliance (optout.aboutads.info), the Network Advertising Initiative (optout.networkadvertising.org), or through the ad settings provided by individual platforms such as Meta and Google.

  • Do Not Track: Our website does not currently respond to Do Not Track (DNT) browser signals, as there is no industry-standard protocol for DNT at this time.

Please note that disabling certain cookies may affect the functionality of our website, including the ability to register for webinars, access training content, or use interactive features.

6. How We Share Your Information

We do not sell your personal information. We may share your information in the following limited circumstances:

Service Providers: We work with trusted third-party vendors who assist in delivering our services, including CRM platforms (GoHighLevel, HubSpot), webinar platforms (WebinarJam), email marketing services (Klaviyo), SMS delivery providers, analytics tools, payment processors, and hosting providers. These providers are contractually obligated to protect your information and use it only for the purposes we specify.

Advertising Partners: We may share limited data (such as hashed email addresses or website interaction data) with advertising platforms including Meta (Facebook/Instagram) and Google for the purpose of delivering targeted advertisements and measuring campaign performance. This data sharing is governed by the respective platforms’ terms and privacy policies.

Business Transfers: In the event of a merger, acquisition, reorganization, or sale of all or a portion of our assets, your information may be transferred as part of that transaction. We will notify you of any such change via email or a prominent notice on our website.

Legal Requirements: We may disclose your information if required by law, regulation, legal process, or governmental request, or to protect the rights, property, or safety of C4 Social, our clients, or the public.

With Your Consent: We may share your information for other purposes with your explicit consent.

7. Data Security

7.1 Security Measures

We take the protection of your personal information seriously and implement reasonable administrative, technical, and physical safeguards, including:

  • Encryption of data in transit using SSL/TLS protocols across all our websites and client portals

  • Access controls that limit employee and contractor access to personal information on a need-to-know basis

  • Secure authentication mechanisms for client portals, CRM systems, and administrative accounts

  • Regular security assessments and monitoring of our systems and third-party integrations

  • Secure storage of data within reputable cloud infrastructure providers that maintain industry-standard certifications

  • Contractual security requirements imposed on all third-party service providers who process personal data on our behalf

7.2 Limitations

While we strive to protect your personal information, no method of transmission over the Internet or method of electronic storage is 100% secure. We cannot guarantee absolute security of your data. In the event of a data breach that affects your personal information, we will notify you and any applicable regulatory authorities as required by law.

7.3 Your Security Responsibilities

You are responsible for maintaining the confidentiality of your account credentials and for restricting access to your devices. Please notify us immediately if you become aware of any unauthorized access to your account.

8. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When determining retention periods, we consider the nature and sensitivity of the data, the purposes for which it was collected, legal and regulatory requirements, and our legitimate business interests.

Specific retention guidelines include:

  • Client account data and engagement records are retained for the duration of the client relationship and for a period of three (3) years following the end of the engagement, unless a longer period is required by law.

  • Webinar registration and course enrollment data is retained for the duration of active access plus two (2) years.

  • Marketing communication preferences and opt-in/opt-out records are retained for as long as needed to honor your preferences and comply with applicable regulations.

  • SMS consent records are retained for the duration of the consent plus four (4) years to comply with TCPA requirements.

  • Website analytics data is retained in anonymized or aggregated form and may be kept indefinitely for trend analysis.

You may request deletion of your personal information at any time by contacting us using the information provided in Section 11.

9. Your Rights and Choices

9.1 Access and Portability

You have the right to request a copy of the personal information we hold about you. Upon verification of your identity, we will provide this information in a commonly used, machine-readable format where technically feasible.

9.2 Correction and Update

You have the right to request that we correct inaccurate or incomplete personal information. You may also update your information directly through your client portal or account settings where available.

9.3 Deletion

You may request that we delete your personal information, subject to certain exceptions required by law (such as records of completed transactions, tax obligations, or legal claims). We will process deletion requests within the timeframe required by applicable law.

9.4 Opt-Out of Marketing Emails

You may unsubscribe from promotional emails at any time by:

  • Clicking the “unsubscribe” link included at the bottom of any marketing email

  • Contacting us directly using the information in Section 11

Please note that even after opting out of marketing emails, you may still receive transactional messages related to your account, purchases, or active service engagements.

9.5 Opt-Out of SMS/Text Messages

You may opt out of SMS/text messages at any time by replying STOP to any message or by contacting us directly. See Section 4.4 for complete details.

9.6 Opt-Out of Targeted Advertising

You may manage your advertising preferences through:

  • The ad settings provided by Meta (Facebook/Instagram) and Google

  • The Digital Advertising Alliance opt-out tool at optout.aboutads.info

  • The Network Advertising Initiative opt-out tool at optout.networkadvertising.org

  • Your browser’s cookie settings (see Section 5.4)

9.7 Do Not Sell or Share My Personal Information

C4 Social does not sell your personal information. If applicable law provides you with the right to opt out of the “sale” or “sharing” of personal information (as those terms are broadly defined under laws such as the CCPA/CPRA), you may exercise this right by contacting us at the information provided in Section 11.

9.8 Exercising Your Rights

To exercise any of the rights described above, please contact us using the information in Section 11. We may need to verify your identity before processing your request. We will respond within the timeframe required by applicable law (typically 30 to 45 days). If we require additional time, we will notify you of the extension and the reason.

10. Additional Legal Disclosures

10.1 California Residents (CCPA/CPRA)

If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), including the right to know what personal information we collect and how it is used, the right to request deletion, the right to correct inaccurate information, the right to opt out of the sale or sharing of personal information, and the right to non-discrimination for exercising your privacy rights.

To submit a verifiable consumer request under California law, please contact us using the information in Section 11.

10.2 Third-Party Links and Services

Our website and communications may contain links to third-party websites, platforms, or services that are not operated by C4 Social. We are not responsible for the privacy practices of these third parties. We encourage you to review the privacy policies of any third-party services you access through our website.

10.3 Children’s Privacy

Our website and services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected personal information from a child under 18, we will take steps to delete that information promptly.

11. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy, our data practices, or your rights, please contact us at:

C4 Social, LLC

Email: [email protected]  

Phone: +1 (407) 270-2089

Address: 207 W. Plant Street, #770952, Winter Garden, FL 34777

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. When we make material changes, we will update the “Effective Date” at the top of this policy and, where appropriate, notify you via email or a prominent notice on our website. Your continued use of our website and services after any changes constitutes your acceptance of the updated Privacy Policy.

 

See our Terms of Service here.

This Privacy Policy was last updated on March 17th, 2026.