Should I Build My eCommerce Site On WordPress Or Shopify?

WordPress and Shopify are both popular platforms for building websites, and each has its own set of advantages and disadvantages. In this blog post, we’ll explore the benefits of building a WordPress website over a Shopify website.

There Might Be More Customization With WordPress Sites

One of the main benefits of WordPress is its flexibility and customization options. WordPress is a content management system (CMS) that allows users to create and manage the content of their websites easily. This includes your checkout process, which isn’t as flexible on Shopify’s basic plans. WordPress offers a wide range of themes and plugins that can be used to customize the look and functionality of a website. This means that you can create a website that is tailored to your specific needs and preferences and have it look exactly the way you want it to look, feel, and operate.

In contrast, Shopify is primarily geared towards e-commerce and is not as customizable as WordPress. While it does offer some customization options, they are limited (and might cost much more) compared to WordPress.

Interesting fact: WordPress sites make up almost a third of all websites on the internet. Shopify is a world-renowned eCommerce platform that is used by major businesses and celebrities worldwide and runs over 600,000 eCommerce stores worldwide.

Another benefit of WordPress is its SEO capabilities. WordPress is optimized for search engines and allows users to easily add metadata and alt tags to images, which can help improve the search ranking of a website. Shopify also has some SEO features and even some newer themes with built-in SEO options.

WordPress appears to be a more cost-effective option compared to Shopify on the surface. While Shopify does offer a variety of plans, its pricing can quickly add up, especially if you want to add additional features or apps. In contrast, WordPress is free to use and there are many free themes and plugins available. You may need to pay for premium themes or plugins, but overall, the cost of building a WordPress website is usually lower than building a Shopify website.

Finally, WordPress has a large and active user community. This means that there is a wealth of resources and support available to help you build and manage your website. Shopify has a community as well, but the customer service, unless you are on a larger plan, can be sub-par at best. There are some great API direct connections to some of the biggest software solutions out there when it comes to Shopify, but for the most part, you can make a WordPress site do anything.

So which do we prefer here at C4 Social? Well, our clients are split right down the middle when it comes to WordPress and Shopify sites, so naturally, we like both. They both have advantages and disadvantages, but we do know one thing for sure…if you do not have a site on one of these two, it is time to pick a side and make a chance. What it all comes down to is a personal preference. Pick a side and start building!

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